What Does a Web Auditor Do?
A web auditor is a lot like an accounting auditor, only instead of examining your books, we take a very close look at your website. VERY CLOSE.
We look at such things as the site structure, page code, META tags, how the content is written, how well your rank for certain key words or phrases and the overall appeal of the site to your intended audience. (You do have a specific audience in mind, don't you?)
Something as simple as a phone number buried down several clicks can hurt your exposure. If you want potential clients to call, why not put your phone number in big, bold letters on your main page? Additionally, you want them to stop in, make it easy for them by linking to a Google map and directions. Yes, these things sound simple, but you would be surprised how few legal websites do this well. Most want to drone on and on about how great they are. Sleepy web surfers get bored and go to someplace else.
We can do a quick web audit to tell you if we think our services would help your site or not, and we will do it for free. Once the audit is complete, we can give you a basic list of what we would suggest that you change and our charges for making those for you, if you decide to hire us.
0 comments:
Post a Comment